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산업 그리고 기업/기술 IT

Nintendo console 판매 예상치 하회

by 브룡 2023. 5. 12.
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Nintendo Warns of Big Slowdown in Switch Console Sales - Bloomberg

 

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두 가지 이슈가 있는 듯: 시장 포화 및 신작이 좀 약하다. 

 

The poor holiday performance came even with a pair of record-setting debuts — Splatoon 3 in September and Pokemon Scarlet in November — suggesting the market for Nintendo’s hardware is close to saturated. The Switch product family has surpassed 125 million units sold, the company said on its website.

 

The company lacked a blockbuster release in the first quarter, though it plans to release a much-anticipated sequel to The Legend of Zelda: Breath of the Wild this Friday and also got a tailwind from the April opening of The Super Mario Bros. Movie, a well received collaboration with animation studio Illumination.

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